There are currently an estimated 1,174,800 online merchants in the United States. The online merchant job market is expected to grow by 4.2% between 2022 and 2032.
How employable are online merchants?
CareerExplorer rates online merchants with a B employability rating, meaning this career should provide good employment opportunities for the foreseeable future. Over the next 10 years, it is expected the US will need 54,000 online merchants. That number is based on 48,800 additional online merchants, and the retirement of 5,200 existing online merchants.
What’s the supply of online merchants?
The online merchant industry is concentrated in California, Texas, Florida
Online Merchant job market by state
| State Name | Employed Online Merchants |
|---|---|
| California | 156,510 |
| Texas | 78,270 |
| Florida | 74,050 |
| Illinois | 56,230 |
| New Jersey | 43,460 |
| Colorado | 40,580 |
| Georgia | 36,290 |
| Ohio | 34,570 |
| Washington | 34,370 |
| North Carolina | 31,740 |
| Virginia | 31,640 |
| District of Columbia | 31,400 |
| Michigan | 30,440 |
| New York | 26,090 |
| Minnesota | 23,220 |
| Maryland | 21,610 |
| Louisiana | 18,100 |
| Oregon | 17,080 |
| Arizona | 16,330 |
| Pennsylvania | 15,920 |
| Missouri | 14,990 |
| Tennessee | 14,950 |
| Massachusetts | 13,240 |
| Indiana | 12,600 |
| Wisconsin | 10,470 |
| Iowa | 9,860 |
| Kentucky | 9,490 |
| Utah | 8,170 |
| Connecticut | 7,680 |
| Kansas | 7,680 |
| Alabama | 7,230 |
| New Mexico | 6,650 |
| Nevada | 6,580 |
| Puerto Rico | 6,110 |
| Arkansas | 6,070 |
| Oklahoma | 4,910 |
| Hawaii | 4,610 |
| Nebraska | 4,370 |
| South Carolina | 4,000 |
| Maine | 3,680 |
| Montana | 3,320 |
| Mississippi | 3,000 |
| Alaska | 2,840 |
| Idaho | 2,820 |
| West Virginia | 2,720 |
| New Hampshire | 2,510 |
| Rhode Island | 2,350 |
| North Dakota | 2,230 |
| Delaware | 1,430 |
| Vermont | 1,210 |
| Wyoming | 1,180 |
| South Dakota | 670 |
| Guam | 280 |
| Virgin Islands, U.S. | 160 |