We surveyed 117 green product marketers to learn what personality traits and interests make them unique. Here are the results.


Holland Codes

Green product marketers are investigative and enterprising

Green product marketers tend to be predominantly investigative individuals, which means that they are quite inquisitive and curious people that often like to spend time alone with their thoughts. They also tend to be enterprising, which means that they are usually quite natural leaders who thrive at influencing and persuading others.

If you are one or both of these archetypes, you may be well suited to be a green product marketer. However, if you are realistic, this is probably not a good career for you. Unsure of where you fit in? Take the career test now.

Here’s how the Holland codes of the average green product marketer break down:


Big Five

The top personality traits of green product marketers are extraversion and openness

Green product marketers score highly on extraversion, meaning that they rely on external stimuli to be happy, such as people or exciting surroundings. They also tend to be high on the measure of openness, which means they are usually curious, imaginative, and value variety.

Once again, let’s break down the components of the personality of an average green product marketer: