There are currently an estimated 151,200 copywriters in the United States. The copywriter job market is expected to grow by 3.7% between 2022 and 2032.
How employable are copywriters?
CareerExplorer rates copywriters with a C employability rating, meaning this career should provide moderate employment opportunities for the foreseeable future. Over the next 10 years, it is expected the US will need 10,800 copywriters. That number is based on 5,600 additional copywriters, and the retirement of 5,200 existing copywriters.
What’s the supply of copywriters?
The copywriter industry is concentrated in California, New York, Texas
Copywriter job market by state
| State Name | Employed Copywriters |
|---|---|
| California | 7,990 |
| New York | 7,310 |
| Texas | 2,110 |
| Illinois | 1,880 |
| Florida | 1,710 |
| Massachusetts | 1,680 |
| Ohio | 1,520 |
| Washington | 1,300 |
| Virginia | 1,290 |
| Pennsylvania | 1,260 |
| District of Columbia | 1,170 |
| New Jersey | 1,090 |
| Minnesota | 1,070 |
| Maryland | 1,020 |
| Michigan | 840 |
| North Carolina | 830 |
| Utah | 780 |
| Missouri | 730 |
| Georgia | 720 |
| Tennessee | 710 |
| Oregon | 700 |
| Colorado | 650 |
| Wisconsin | 650 |
| Connecticut | 630 |
| Indiana | 510 |
| Iowa | 450 |
| Arizona | 420 |
| Kentucky | 360 |
| Louisiana | 310 |
| Kansas | 300 |
| Nebraska | 280 |
| New Hampshire | 280 |
| Oklahoma | 280 |
| Nevada | 260 |
| South Carolina | 240 |
| North Dakota | 190 |
| Alabama | 180 |
| Rhode Island | 170 |
| Vermont | 160 |
| Mississippi | 150 |
| Montana | 150 |
| Idaho | 150 |
| Maine | 140 |
| Alaska | 130 |
| Arkansas | 120 |
| Hawaii | 100 |
| West Virginia | 100 |
| New Mexico | 90 |
| Delaware | 60 |
| South Dakota | 60 |
| Puerto Rico | 60 |
| Wyoming | 40 |